In this day and age, you really should have videos on your site.
How to make them and edit them is a whole other topic.
On this page, I’d like to focus on simply “hosting” videos.
Videos are heavy with data. They got a lot of meat on ’em.
If you hosted all your videos on your own website you’d run the risk of slowing down or crashing your site, once traffic to your site got heavy enough.
This is why people use something like YouTube. One of the reasons anyhow. But again, let’s keep the focus on the “bloat”.
It takes a lot of memory and energy to make a video playable to your visitors. Better for you and them if you host on a service that is capable of delivering the vids without slowing down or crashing.
So, since YouTube is so popular, why does Kenny recommend Vimeo?
Well, to be clear, for some of you YouTube is exactly what you want and need. I have no problems with them as far as how well they can serve a video.
But I need privacy.
Vimeo has some powerful privacy controls that Kenny adores. Lemme splain deeper:
I don’t want the Peanut Gallery watching my vids and then laying into me with their useless or harmful questions and comments.
I’ll openly admit that I cannot tolerate that kind of attack on my psyche. I applaud those who fully display their guts in the public arena. I really do. But I have my limits.
(And since my site is about far more than what’s on this page…)
Look at that one course on your right. I came from somewhere I do not wish to return to. And one way I keep that from happening is to control access to my being.
I only want MY people seeing my stuff.
Unfortunately, this creates a problem, in that I lose the free marketing available from something like YT.
But I don’t care about that, per se. (It would be nice, but it would expose me to that first problem.)
And it’s simply not necessary to use a service that also markets for you. There are other ways to market that I find more appealing.
Now having said that, let me clarify by saying Vimeo does indeed have a built in marketing aspect to it, just like YT et al.
There’s a whole world of people sharing and advertising each other’s work in there. And they’re coming from a place of higher standards, which is powerful!
I imagine a time will come that I DO throw some material into their ring.
But for now, I simply choose not to use it.
What’s it cost?
They’re inexpensive. Costs about a cup of coffee per month to meet my needs. Not much more than that when I hit the next level.
How does it look?
Their player is a very professional looking. I like it way better than YT’s and others’. And you have control over what parts of the player get displayed and when. It’s pretty far out!
How mighty can this thing get?
I’ll say this: once I’m ready, they offer some very cool powers at the Pro level.
I know, because I used them when running site I built for a small local company. I got to see how it worked at that level from the inside. And I want it on my site soon.
If you have the patience you can place your text on the screen to match your audio. Helpful to your visitors who like to read one thing while listening to something else!
Something else I like about Vimeo is that since it’s a paid service, I won’t suddenly see my vids evaporate from the Net
YT and other free services can shut someone down whenever they’d like. This can be quite random and frequently irreparable. You are simply DONE!
All your work, and the following you built in that platform GONE!
Vimeo won’t do that to me, as long as I don’t promote the bullshit you would expect they’d not want you to promote.
And lastly, Vimeo doesn’t do ads.
I can’t stand the fucking ads on YT! I loath those ads.
As a marketer, I sometimes wonder if I should use them. But only for a micro second. Then my loathing returns and I right the ship.
No ads for me. Or for you. (You’re welcome!)
So, dig around and see what video hosting service might suit you best.
There are many and there are more reasons to choose a service than what I’ve listed here or when compared to my simple list of needs.
You may require something I don’t.
But I’ll bet Vimeo has you covered there too. Up to you which service you pick but you really can’t go wrong with Vimeo.